» Web Analytics http://davidserna.com Fri, 10 Dec 2010 01:37:15 +0000 hourly 1 http://wordpress.org/?v=3.0.3 2006-2008 david@davidserna.com david@davidserna.com 1440 Freelance E-Marketing & Web Services by David Serna david@davidserna.com no no Adwords: See Real Keyword info in Google Analytics http://davidserna.com/adwords-see-real-keyword-info-in-google-analytics/ http://davidserna.com/adwords-see-real-keyword-info-in-google-analytics/#comments Tue, 19 Aug 2008 00:51:00 +0000 David http://davidserna.com/?p=129 When trying to get the most out of an Adwords Campaign you need to know what keywords to refine and how to do the refining. By using Google Analytics you should be able to find out what exact keywords are being used to access you ads.

Unfortunately there is a problem with the default functionality of Google Analytics when used in conjunction with AdWords. Google Analytics (GA) doesn’t report the actual phrase a potential shopper entered into the search bar, only the keyword phrase you are bidding on.

You can see here a step by step guide to setup your Google Analytics account to see real keyword info

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